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7 Grand Prix Worthy Ads

There were a lot of outstanding examples of advertising on display at Cannes this month, especially in the film category, where ad after ad seemed to beg for special attention from the festival’s judges. Alas, only two ads won the Grand Prix Film, the highest honor handed down. While those ads certainly had some oomph...

June 30, 2014

Marketing No comments Savannah

Savannah

Classic Trends for Summer 2014: The Sun Hat in Four Looks

Some summer styles have transcended the cyclical nature of fashion: cut-off shorts, flip-flops and, of course, floppy sun hats. Most fashion staples evolve with the decades, and the sun hat has been no exception. In 1975, the Kentucky Derby thrust the sun hat into the forefront of American style. Besides being chic, sun hats are...

June 23, 2014

Beauty & Style No comments Savannah

Savannah

7 Ways to Inspire Millennials to Get the Job Done

It might be hard to believe, but by 2025, three out of four workers globally will be Millennials, or those born roughly between 1980 and 2000. Reared on pervasive technology, instant access to information and an emphasis on individuality, members of this generation have noticeably different expectations and preferences than those who came before them...

June 20, 2014

Marketing No comments Savannah

Savannah

Laphroaig’s New Ad Campaign Is ‘Kind of Oily’

Admittedly, Whiskey and Scotch aren’t my thing. Each attempt at elevating my palate with these spirits has resulted in a burning gut and singed nose hairs. Luckily, my love of red wine keeps me looking classy during Happy Hour. At least I think it does. Although this type of spirit doesn’t tickle my taste buds,...

June 4, 2014

Bits of Genius No comments Savannah

Savannah

Cheers to the Content Marketing Renegades

The content marketing craze has hit the online marketing community full force. The internet is saturated with ultimate guides and top ten lists that insist its information is more relevant, engaging and brilliant than the rest. Muddled with targeted keywords and optimized to the teeth, these pieces of content have taken over the digital world...

June 3, 2014

Marketing No comments Savannah

Savannah

Tips to Finding the Perfect Taper

Training for a marathon is hard work. You put in countless miles with high intensity to prep your body for the challenge ahead. While it can take months to train for a marathon, you need to use the few weeks before the race to rest yourself and heal. This process, known to runners as tapering,...

May 27, 2014

Health & Wellness No comments Savannah

Savannah

Chipotle’s Cultivating Thought Series is Dead On

Let me start out by saying I’ve never met a burrito bowl I didn’t like. As far as I’m concerned, Chipotle is the master of guacamole, sustainability at scale and they have awesome commercials about the struggle that is the life of a scarecrow. The brand has recently done something revolutionary in terms of content...

May 23, 2014

Marketing No comments Savannah

Savannah

The Realities of Becoming an Entrepreneur

Maybe you’ve been holding on to a special idea for quite some time. Maybe you just came up with a plan that you think is brilliant. Perhaps you’re tired of the rat race and you’re looking for something more. You’ve heard stories of people making it big on their own, and you think you’ve got...

April 28, 2014

Marketing No comments Savannah

Savannah

Home Renovation: Where to Splurge and Where to Save

The words “home renovation” delights some, while sending tremors of fear down the backs of others. There are no two ways about it – updating your house requires both time and money. You may find as you’re renovating your home that things you thought were at the top of your list, fall to the bottom...

March 27, 2014

Beauty & Style No comments Savannah

Savannah

Street Style in Seoul

Recently contestants on The Bachelor took a trip to Seoul. Please, please don’t judge me for watching The Bachelor. It’s 90 minutes of mindless entertainment — a girl could do worse. Anyway, I was intrigued by the fashion and as a result, this article was born. Goths. Punks. Preps. Hippies. Surely, upon hearing each of...

February 14, 2014

Beauty & Style No comments Savannah

Savannah